Monserat Announces a New Sustainable Mountain Bike Jersey

Dec 20, 2020
by Monserat We like to ride bikes  
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Press Release: Ride Monserat Fairwear

We at Monserat are committed to producing fair MTB clothing with the lowest possible impact on the environment. All our clothing is made either from 100% recycled or 100% organic material.

It all started with a question: Where can we find fairly produced MTB clothing that is sustainable and looks good?

We asked ourselves this question in the summer of 2016. After some serious research, the answer was nowhere. We were not able to find clothing offering what we were looking for. So we decided to do something about it. After more than 3 years of research about materials, production and logistics, the production of our first MTB Jersey began in spring of 2020 and Monserat was born.

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About Our Jerseys:

• Material:
100% recycled fabric from Italy
100% ecologically safe foil print

• Production:
Sewn in Poland
Printed and packed in Germany
100% made in Europe

• Packaging:
99.5% paper packaging
0,5% (two) metal staples per package

• Sizes:
S, M, L, XL, XXL according to European clothing size.

• Price:
69€ + shipping

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The Monserat cut with the drop down shoulder area guarantees an optimal fit of the jersey in riding position, but also for a casual look when you are not on the bike. Special airy fabric in the back reduces heat and sweat from your body. We are already planning on more designs, like more colors and more products.

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We are bikers ourselves and celebrated the launch of our first Jersey with a nice ride just outside of Stuttgart.
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What is our vision for Monserat?

We want to prove that it’s possible to offer an affordable product range made from either 100% recycled or 100% organic materials and produced under fair conditions. We are looking to set an example for the industry, reducing the impact on the environment. We can’t be perfect from the start, nobody can. We are dedicated to progress though, being better tomorrow than we are today. Honest and transparent communication is at our core, so feel free to reach out with questions and feedback.

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What are we doing differently at Monserat?

As nature plays a major role in cycling, minimizing our impact on the environment is our number one priority. That’s why we produce our jerseys exclusively in Europe. The fabric of our first MTB Jersey is made of a 100% recycled material in Italy. We then partnered with a tailor in Poland, where we know workers are fairly treated. The well-trained staff with state of the art machinery produces our raw jerseys to neatly fit the rider's posture, both uphill and downhill. The final touches are made in Stuttgart, Germany from where our products then will be sent out to you.

photo

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We are bikers ourselves and celebrated the launch of our first Jersey with a nice ride just outside of Stuttgart.
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Monserat - The MTB Fairwear Company

For more information click here.
@ridemonserat

Views: 516    Faves: 1    Comments: 0



MENTIONS: Photo Credits @axelbrunst



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54 Comments
  • 46 7
 If you want eco jersey make it out of merino wool or some other degradable fabric that's locally sourced and not polyester.
Furthermore, how can it be ecological to ship the fabric from Italy to Poland to make the jerseys and then ship the unfinished jersey to Germany for printing and packaging?

I assume you're transporting them by foot or horse carriage?
  • 12 1
 Trouble is, there's environmental damage associated with the livestock needed to produce, then distribute the products. Hard not to think we're f*cked no matter what we do.
  • 14 57
flag JustAnotherRiderHere (Dec 20, 2020 at 4:51) (Below Threshold)
 @commental: If you are that ignorant, sure. My god, people need to get over it.

What really bothers me...this little woman at Walmart has a vest on that says "Made from Six recycled bottles" on the back...well, the super fat woman at Walmart who OBVIOUSLY has a much larger vest...well, hers also says "Made from Six recycled bottles" on the back.

Enviro wackos have one thing in common. Baseless delusions and fear-mongering.
  • 16 0
 They are a German company. They have to source the base material from somewhere and Poland is way cheaper in terms of labor than Germany or Italy. But Germany is a far better place to distribute from then either both economically and environmentally than Poland.

100 percent sustainable is marketing as nothing is. However I can’t fault them for trying to bring a product to market with a significantly lower footprint than what is standard.

I’m an American so the product makes little sense for me. But almost everything manufactured and distributed here relies on interstate commerce to be economically viable
  • 25 1
 "We can’t be perfect from the start, nobody can. We are dedicated to progress though, being better tomorrow than we are today."

They try to do their best and the definitely head in the right direction. Of course it ain't perfect, but it is definitely way better and more ecological for an european than a shirt produced in china under the worst of circumstances.
  • 2 22
flag JustAnotherRiderHere (Dec 20, 2020 at 6:05) (Below Threshold)
 @bashhard: Being "the best" under false pretenses is nothing more than an emotional win.

youtu.be/F04MXepYiBs?t=41
  • 10 0
 @bashhard: You know what would be much more eco friendly? Building quality goods that last for 10 years or more. Why does your jersey, shoes etc fall apart after just year or two? Because they invest more R&D making it fail and installing planned obsolescence then actually trying to make it last.
  • 3 11
flag JustAnotherRiderHere (Dec 20, 2020 at 6:50) (Below Threshold)
 @msusic: that is the first post to make sense in quite a long time. Just yesterday I wore a pair of tights that I think I have had for at least 10 years. The current version of the exact same type is about $400 however they simply last and last and last well, at least until a crash.
  • 1 0
 @JustAnotherRiderHere: I have long underwear that has lasted the same amount of time
  • 11 0
 @JustAnotherRiderHere: Is that you Roadstain? Sure sounds like it.
  • 12 0
 Well the problem here is that most merino comes from Australia/NZ so needs to be shipped to Europe. The minimum order quantity on merino is normally really high making it unrealistic for a start up. The majority of textile mills in Europe are situated in Italy so where ever your factory is, the fabric is likely to come from Italy. If you are a start up and your volumes are low, it's hard to find a factory that wants to take a risk on you and re tool for a tiny production run. Everything at a factory has a cost, sure the printing and packaging can be done in Poland but it will add a cost. It's easy to pick holes, all the best to them for getting this far I hope it works out.
  • 1 0
 @commental: Jersey cows produce them directly. The German printing tech which eventually sterilizes the wearer is where the innovation lies
  • 4 0
 @commental: trying to flex how much money he has to overcompensate his insecure masculinity, boomer, AXS, talks incoherent shit all the time, definitely sounds like RoadStain
  • 2 0
 @commental: It's cruel to use animals for food and transportation. Trolling...
  • 4 0
 @justanothermatt: Good points. Additionally, the majority of Merino fiber is shipped to Asia for knitting / dying / finishing so it's not always as low energy as it seems for Kiwi's and Australians to buy locally made Merino products either.
  • 4 0
 Yes but the merino fibres biodegrade where as the polyester enters the waterways and oceans from our washing machines increasing the micro plastic problems
@commental:
  • 2 0
 @gcrider: The clothing should be edible like the fancy underwear your significant other....
  • 2 0
 Ha. I’m single!!
You hungry??
@curendero:
  • 1 1
 @gcrider: Agreed, Merino is a better option, but nothing's without it's downside.
  • 2 0
 @commental: To add to the complication, you are also unlikely to have 100% merino in a riding top as it won't keep it's shape or hold up to snags/abrasions so there's likely a merino/poly blend to provide some stretch and resistance. When that top gets to the end of it's life the merino and the poly need to be separated out to be reused/recycled which is complex and expensive. If you manufacture out of a poly/recycled poly blend this is much easier to repurpose at the end of it's life. So you have 100% merino that is more likely to lose it's shape/snag and tear. Poly/Merino best material for the job but has negative impacts of both and complex to reuse. Poly/Recycled Poly blend pretty good environment credentials does the job well and easy to recycle at end of life. The choices are never clear cut!
  • 2 0
 @gcrider: Depends what your Mom looks like!!
  • 1 0
 Danny Divito !!@curendero:
  • 27 0
 It surprises me to see so many ignorant comments on this article, especially considering that MTB depends on the wellbeing of the environment.

Good to see some MTB companies catching on to using more sustainable methods. Like they say, you cant get it perfect first time, and there’s always room for improvement but it’s great start!

Best thing to do though is use what you already have, and repair it when you inevitably go arse over tit. Fingers crossed that more riders start thinking about their environmental impact, even if it’s only in small steps.
  • 2 28
flag JustAnotherRiderHere (Dec 20, 2020 at 5:47) (Below Threshold)
 " It surprises me to see so many ignorant comments on this article, especially considering that MTB depends on the wellbeing of the environment. "

Should we stop using RoundUp to keep the trails clear?
  • 2 0
 Get your head out yer bum...who do you think you are...Royalty...
  • 2 0
 @JustAnotherRiderHere: lol, Just ride the trail more, nothing to clear.
  • 15 2
 How about we take a break from making MTB clothing for a couple of years instead...I'm sure there's enough stuff out there already to keep us respectfully clothed without creating more brands and gear that most of us don't actually need in the first place...
  • 7 0
 Sure you could do that with almost every consumer product you are using. But if everyone does that or economy would collapse. Unfortunately, our economical system is based on increasing profit. Some experts created a new economic model which could really make a difference:

en.wikipedia.org/wiki/Doughnut_

But to introduce this might be, let say, challenging.
  • 1 0
 Sorry pb changed the link I created, let's try it again
en.wikipedia.org/wiki/Doughnut_

Again !!! Just google Doughnut economic model
  • 2 11
flag JustAnotherRiderHere (Dec 20, 2020 at 4:52) (Below Threshold)
 @Ruggd: You and all your facts. Heck, I just ordered $500 in winter jerseys (meaning two jerseys).
  • 4 0
 @Ruggd: "the economy would collapse" nope, the economy would just be different.
  • 2 19
flag JustAnotherRiderHere (Dec 20, 2020 at 5:46) (Below Threshold)
 @zoobab2: Yeah, and as soon as I stop buying $150k German cars the economy on BOTH sides of the earth would suffer....plus, at 14mpg the fuel industry would take a hit. I suppose I should have got a MASSIVELY destructive to the environment Tesla that is 100% powered by coal.

If no one buys new, millions would starve. Obviously so many have never understood the laws of supply and demand.
  • 2 0
 @Ruggd: Looks like PB only allows any form of word "doughnut" (like donut) in conjunction with word "grim".
  • 1 0
 @winko: Yeah, pinkbikers would introduce the grim donut economic model immediately Smile
  • 1 0
 @Ruggd: 'Do The Collapse' was a great album so I reckon having it on repeat wouldn't be so bad!
  • 1 0
 @JustAnotherRiderHere: You the new waki or redburn or what? Why do you feel this complusion to troll on every article? As to your examples: get educated man.

The problem is not in Teslas being electric, the problem are fossil fuels. Wether you use it to burn IN your car or in a power plant to produce electricity to power your car, fossil fuel is whats killing the planet. You know, some countries are already figuring that out, and are switching over to renewables, while places like the US, china or Australia are still clinging to coal. That's the problem, my dude.
  • 9 1
 Why are companies making stuff like this unaffordable, it seems to me that it’s just another hipster idea aimed at the middle class.
  • 1 0
 Exactly. 70 quid for a jersey, fuck off!
  • 9 0
 Looking good!
  • 3 1
 Erst Recht wenn die ganze Crew auf Madonnas unterwegs ist, oder? Wink
  • 1 0
 So that‘s why all your /bikes are sold out! ;-)
  • 4 0
 Its good marketing, but is it a good product ?
  • 4 0
 Three years to make a shirt????
  • 4 1
 Can I stick it in my compost bin when I'm done with it?
  • 3 0
 The 2 staples that broke the back
  • 2 0
 It should be made from recycled carbon frames to lower the carbon footprint left by making bikes.
  • 2 0
 Made in Europe and they look good! Really good, no over the top advertising just a sensible design.
  • 2 0
 we just hired someone as a fairness person...what a corporate hustle that gig is.
  • 2 0
 So environmental black is a new black
  • 1 0
 Sustainable? Let me know when its edible.
  • 1 0
 Stainable it is.
  • 1 0
 Fairly?
  • 1 0
 Ride naked.
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